igneum/brand/README.md
igneum-labs c6a425ed8c Brand: one master mark (black square, no circle) for every icon, favicon and profile picture
the project lead's rule, 4 October 2026: the mark sits in a black square, never in a circle, never on another colour, 20% clear
space; the Mac app is the model. brand/master/igneum-mark-square.svg (1024, #0C0C0E, the exact header polygons at 62%)
and igneum-mark-square-rounded.svg (Apple's 824-on-1024 grid, DMG volume icon only). make-icons.py now rasterises the
masters (rsvg-convert if installed, else Pillow draws the polygons) into igneum.icns (plain square, 16 to 1024),
igneum-volume.icns, igneum.ico (each size from the vector), the Inno art, the DMG background, site favicons
(favicon.ico 16/32/48, favicon-32, apple-touch 180, 192, 512, maskable 512 + manifest entry), relay favicons, and
brand/profile (400/512/1024, github-org-512, X banner). Every page head's inline SVG favicon and the relay header lose
the ring. The .rc and Info.plist paths are unchanged (same file names). docs/brand/before holds the old set.

Co-Authored-By: Claude Fable 5.1 <noreply@anthropic.com>
2026-10-04 11:39:55 +00:00

3.9 KiB

Igneum brand assets

The rule (the project lead, 4 October 2026)

One global logo for apps, profile pictures, favicons, everything. The mark sits in a black square. Never in a circle. Never on another colour. Minimum clear space = 20% of the square. The Mac app icon is the model: a full square, all black, the mark in the middle.

  • Square: #0C0C0E (the site's obsidian token, --obsidian in site/index.html).
  • Mark: #F2541B ember, the flame's centre cut in obsidian. Geometry = the two polygons in the site header (site/index.html, 100 x 100 viewBox). Do not redraw it.
  • Mark height = 62% of the square (so 19% clear on top and bottom, 30% on each side).
  • No ring, no border, no rounded corners baked in, apart from the one rounded variant below.

Masters (brand/master/)

File Use
igneum-mark-square.svg The master. 1024 x 1024, full-bleed obsidian, mark centred. Every derivative comes from this.
igneum-mark-square-rounded.svg Apple's icon grid (824 x 824 shape on the 1024 canvas, continuous corner as a superellipse). Only for the DMG volume icon. Tahoe masks the plain square itself, so the app bundle ships the plain square.

Generator

python3 brand/icons/make-icons.py rebuilds every file below from the masters. It uses rsvg-convert when installed (brew install librsvg), otherwise Pillow draws the master's polygons at 4x to 16x supersampling (exact, the mark is two polygons). The Windows .ico and the favicons render each size from the vector, never by shrinking a bitmap.

File map

File What Where it is used
brand/icons/igneum.icns plain square, 16 to 1024 Igneum Miner.app/Contents/Resources (packaging/mac/build-dmg.sh, CFBundleIconFile = igneum)
brand/icons/igneum-volume.icns rounded variant the DMG volume icon (packaging/mac/dmg/settings.py)
brand/icons/igneum.ico 16 24 32 48 64 128 256, BMP entries every Windows exe through the .rc files (packaging/windows/resources/*.rc, proto-cuda/nvrtc/*.rc, app/igneum-app/resources/igneum-app.rc, app/windows/host.rc), Inno Setup (Igneum-Miner.iss)
brand/icons/igneum-256.png the square at 256 reference
brand/icons/inno-*.bmp installer wizard art Inno Setup
brand/icons/dmg-background*.png/.tiff DMG window background packaging/mac/dmg/settings.py
site/favicon.ico (16 32 48), favicon-32.png, apple-touch-icon.png (180, square: iOS rounds it), icon-192.png, icon-512.png, maskable-512.png (mark at 50%) site favicons every site/*.html, the header template in site/build.mjs, site/site.webmanifest
relay/favicon.ico, favicon-32.png, apple-touch-icon.png relay favicons relay/index.html, relay/ui.html (static files at the relay root)
brand/profile/profile-400.png, profile-512.png, profile-1024.png profile pictures X, Discord, Telegram, LinkedIn
brand/profile/github-org-512.png organisation avatar github.com/igneum-network (uploaded by hand from the Igneum Chrome profile)
brand/profile/x-banner-1500x500.png X header the mark centred on obsidian
brand/igneum-icon-512.png, igneum-icon-1024.png the square at 512 and 1024 the same as the profile files; kept for links that already point here

Inline SVG favicons (the data: link in every page head) carry the same square and mark, so a page shows the right icon before the .ico loads.

Not regenerated

  • site/og-small.png, og-square.png, og-coin.png: the social card design, left as it was by instruction (4 October 2026).
  • brand/igneum-coin-1024.png: the old ringed coin. Retired as a source; nothing reads it now.
  • brand/igneum-mark-transparent-1024.png, the wordmark PNGs and Unbounded.ttf: unchanged.

Before and after

docs/brand/before/ holds the icons as they were (ringed coin everywhere except the GitHub avatar), docs/brand/after-*.png the new set.